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Dr. Dan Ariely
Alfred P. Sloan Professor of Behavioral Economics at MIT

Predictably Irrational Investor Behaviour

Dr. Dan Ariely is the Alfred P. Sloan Professor of Behavioral Economics at MIT, where he holds a joint appointment between MIT's Program in Media Arts and Sciences and the Sloan School of Management. A behavioral economist, Ariely’s research has shown that we all succumb to irrationality in situations where rational thought is expected. He is an expert on how people actually act – and why they act – in all kinds of business and economic environments, and what this means for business innovation, strategy and marketing.

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